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Infographics

A guide for getting started with planning and designing infographics

Why do we need infographics?

Infographics are important for turning packed, boring information into digestible pieces of knowledge. They often use eye-catching visuals and concise text to help people remember information more quickly. Essentially, they significantly reduce information overload and help readers learn content more efficiently and effectively.

What Makes A Good Infographic?

Below Is A Bad Infographic:

Bad Infographic Example

Why was it bad? (click to reveal) Why was it bad? (collapse list)
  1. The text overlaps with the images, which reduces readability and makes the information difficult to follow.
  2. Lack of spacing between sections causes confusion and disrupts flow. The dotted line further clutters the design instead of organizing it.
  3. The numbering is inconsistent and scattered, making it difficult to follow the sequence of information.
  4. Overly wordy points and irrelevant details clutter the message and risk losing the reader’s attention.
  5. There are too many images, which creates visual clutter. A single, well-chosen image per point would be more effective in supporting the message.

Below Is A Good Infographic:

Good Infographic Example

What makes it good? (click to reveal) What makes it good? (collapse list)
  1. There is sufficient spacing between text and images, which keeps the layout clean and easy to read.
  2. The images are well-chosen and directly support the text, effectively reinforcing the main message.
  3. Well-organized numbering enhances the infographic’s flow and improves readability.
  4. The infographic is concise and presents information in a way that’s quick and easy to absorb.
  5. Images are positioned next to the text without overlapping, which keeps the design tidy and clean.
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