Listening or watching a compelling story releases oxytocin in our brains.
What is oxytocin? Oxytocin is a neurochemical which "makes us more sensitive to social cues around us."
Some of its effects are:
How can this help you create a better video or presentation?
If your audience trusts you, and understands you, you can motivate them to take an action... such as choosing your idea as the winner, perhaps?
Zak, P. J. How stories change the brain. Greater Good Magazine. Retrieved from https://greatergood.berkeley.edu/article/item/how_stories_change_brain
Zak, P. J. Why your brain loves good storytelling. Harvard Business Review. Retrieved from https://hbr.org/2014/10/why-your-brain-loves-good-storytelling
You don't need fancy software to create a presentation. Check out the video tutorials below.
PowerPoint has some powerful options for making an eye-catching presentation.
You can make a professional looking video on your phone! Check out the video tutorials below.
Adobe Premiere Clip works with both Android and iPhone.
iMovie is a great video editing option for iPhones.