Several ways to investigate Tesla & competitors--including trade publications, newspaper articles, market research, etc. Click on FORMAT & choose. Also can limit by discipline (such as business, communication/journalism, etc.)
Using the keywords Tesla, here's a link to Google News that is updated daily. You could also set up alerts for Elon Musk or other Tesla-related keywords.
1923-
Articles and reports in advertising, marketing, economics, human resources, finance, taxation, computers and information on 25 million companies.
Update frequency: Updated weekly Scope: International Languages: English
Primarily a database for retrieving journal articles but allows for searching by company in the advanced search section. The ABI/INFORM Complete database offers searchable full text of more than 6,800 of the leading business and management journals in North America and the world. Coverage is international and includes advertising, marketing, economics, human resources, finance, taxation, computers, and more. Also compiles information on 25 million companies!
Scholarly journals and business periodicals covering management, economics, finance, accounting, and international business along with company profiles and SWOT analyses.
The database also includes company profiles of the world’s 10,000 largest companies providing SWOT analysis for many companies.
Click on Get Company Info for financial & other company-related details
The news section delivers the full text of international, national and regional newspapers along with wire services, broadcast transcripts, magazines, and non-English language sources. The legal section contains U.S. Federal and state case law, codes, regulations, legal news, law reviews and international legal information. This includes Shepard's Citations for all U.S. Supreme Court cases back to 1789. The medical section supplies information from news and medical journals, and provides abstracts to medical news from Medline. The business section includes business news journals, company financial information, SEC filings and reports, and industry and market news.
Best Practice Cases in Branding by Kevin Lane Keller
The Science and Art of Branding by Giep Franzen; Sandra Moriarty
Call Number: HF5415.1255 .F73 2009
ISBN: 9780765617910
Publication Date: 2008-10-01
This innovative work provides a state-of-the-art overview of current thinking about the development of brand strategy. Unlike other books on branding, it approaches successful brand strategy from both the producer and consumer perspectives. "The Science and Art of Branding" makes clear distinctions among the producer's intentions, external brand realities, and consumer's brand perceptions - and explains how to fit them all together to build successful brands. Co-author Sandra Moriarty is also the author of the leading Principles of Advertising textbook, and she and Giep Franzen have filled this volume with practical learning tools for scholars and students of marketing and marketing communications, as well as actual brand managers. The book explains theoretical concepts and illustrates them with real-life examples that include case studies and findings from large-scale market research. Every chapter opens with a mini-case history, and boxed inserts featuring quotes from experts appear throughout the book. "The Science and Art of Branding" also goes much more deeply than other works into the core concept of brand equity, employing new measurement systems only developed over the last few years.
MarketResearch.com Academic provides access to a library of 200+ page market profile studies from Kalorama Information, Packaged Facts, and Specialists in Business Information (SBI) covering industries including consumer goods, food and beverages, demographics, healthcare, technology, media, manufacturing, and many others. Reports include extensive background information, forecasts and analyses on the topic, statistics, charts, graphs and tables. Reports are added to the service within 12 months after they are released to commercial clients.
Industry market research information, company reports and economic reports.
Scope: International
Industry market research reports covering over 700 industries written at the 5-digit NAICS level which provide key statistics, market characteristics, segmentation, industry conditions, industry performance, key competitors and industry outlook. Now available, over 100 China industry reports (manufacturing, accommodation and food service, education, conventions, real estate, transportation, etc.). Please click on the "China Site" link above the list of U.S. Industry reports to access the site.
5 years of forecasts 15 years of historic data
Market research reports with demographic and statistical information on consumer lifestyles, consumer products, countries, companies and industries.
Scope: International
This integrated online information system covers over 350 markets in 207 countries. Information is accessible in four modules: statistics (quantitative data and forecasts on consumer lifestyles, retailing, countries, consumer markets), analysis (in-depth market analysis report format), companies (profiles of leading FMCG companies along with financial data, market share and brand information) and sources (lists data providers by specific subject area.) Statistical data goes back as far as 1977 (but most series start in 1990) and is forecast out to 2015. Reports generally stay in the database for 5 years.
This global business information database contains current public and private company information, SWOT analyses, market report, company news, financial information and executive profiles.
It is updated monthly. Select International Businesses from the drop-down menu or on the column on the left to begin a search.
MRI|Simmons Insights provides access to marketing data and tools that allow users the ability to create profile reports with consumer target information, plan cross-media and messaging strategies with built-in analytic tools, including reach and frequency reports, correspondence mapping and geographic analysis. For additional information on how to use the database click on the "Resources" tab at the top of the page. To locate the data that used to be called MRI University, please go to the Catalyst menu at the top and select Brand Catalyst. The Reporter icon will be in the left column.
ACSI measures the satisfaction of U.S. household consumers with the quality of products and services offered by both foreign and domestic firms with significant share in U.S. markets.Click on the Industries tab retail, travel, manufacturing, etc.
NOTE: Registered users must register each year with the code for that year. To register go to: https://www.gfkmrismartsystem.com
At the login screen click on “Register” Fill out the form - KeyCode, Full Name, and UNLV email
A link will be sent to your UNLV email account Click the link within three days to complete registration
To logon and use the database go to: https://www.gfkmrismartsystem.com (the same link as registration)
Mintel offers hundreds of market research reports covering the U.S. and International consumer marketplaces. Each market research report combines data & analysis of the competitive landscape, market-share analysis and consumer profiles. Complex demographic issues are broken into easy-to-understand sections, explaining consumer behavior and demonstrating the structure of the market. The database covers cover a variety of sectors including consumer goods, travel and tourism, financial industry, internet industry, retail, and food & drink.
Mintel offers hundreds of market research reports covering the U.S. and International consumer marketplaces. Each market research report combines data & analysis of the competitive landscape, market-share analysis and consumer profiles. Complex demographic issues are broken into easy-to-understand sections, explaining consumer behavior and demonstrating the structure of the market. The database covers cover a variety of sectors including consumer goods, travel and tourism, financial industry, internet industry, retail, and food & drink.
Provides access to the extensive Data-Planet repository of standardized and structured statistical data.
Through a single platform, users can search and browse 25 billion data points in over 4.3 billion datasets sourced from over 75 authoritative government and private sources. The platform’s powerful functionality allows users to manipulate datasets, compare multiple indicators, chart trends over time and spatially represent data without requiring additional software programs. Multiple export options are provided. For more information on specific datasets and how to use Data-Planet, visit the Data-Planet LibGuide
Type keywords (such as juices, cranberries) in the search box for market share statistics, advertising spending, worldwide net sales, etc.
Statista includes data on more than 85,000 topics from 18,000 sources. About 20 percent of the total data in Statista comes from sources available free online, such as the World Bank and the U.S. Census, but the data also includes numerous exclusive sources which include industry, marketing, and trade groups. Much of the data is related to marketing, demographic, government and industry information, and is international in scope. Data can be downloaded in JPG, PowerPoint and Excel.
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Best Practice Cases in Branding by 
The Science and Art of Branding by 