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JOUR 247: Social Networks and Media (Burroughs): Library Guides

Resources to assist students with their final project on nonprofits & social media.

Investigating Your Nonprofit Organization & Social Media & Nonprofits

Keyword Searches--Examples:

(name of nonprofit) and social media
(name of nonprofit) and goals
social media and nonprofit organizations
Twitter and nonprofits
nonprofit advocacy and Facebook
new media and nonprofit organizations

UNLV Libraries QuickSearch
Search for news & magazine articles, scholarly journals, books, etc. on your organization; social media & nonprofits.

Communication & Mass Media Complete
Good for: Finding scholarship in communication and mass media studies, including journalism and popular culture.
Contains: Journal articles.
Dates covered: 1900-current date
Update frequency: weekly
Communication & Mass Media Complete contains journal articles in the fields of communication and mass media studies. It merges CommSearch (formerly produced by the NCA, National Communication Association) and the Mass Media Articles Index (formerly produced by Pennsylvania State University). Communication & Mass Media Complete provides current issues and backfiles of in the fields of communication and mass media.

Books--Social Media & Nonprofits

101 Social Media Tactics for Nonprofits by Melanie Mathos; Chad Norman; Beth Kanter (Foreword by)
Call Number: HM742 .M37 2012 (Lied Library, 4th Floor)

ISBN: 9781118106242

Publication Date: 2012-02-07

The ultimate social media field guide for nonprofits'with 101 ways to engage supporters, share your mission, and inspire action using the social web 101 Social Media Tactics for Nonprofits features 101 actionable tactics that nonprofits can start using today, and most of the featured resources are free.
Social Enterprise and Special Events by Julie Olberding (Editor)
Call Number: E-book

ISBN: 1138942308

Publication Date: 2016-11-10

Book Chapter: Promoting events through cause marketing, social media, and "gamification"
Mobile and Social Fundraising for Good by Heather Mansfield
Call Number: HD62.6 .M36757 2014 Lied Library, 3rd floor

ISBN: 9780071825467

Publication Date: 2014-03-17

"Even if you can only invest 5 staff hours and a mobile and social media budget of $1,000 annually, your nonprofit must invest in mobile and social media."
Social Change Anytime Everywhere by Allyson Kapin; Amy Sample Ward
Call Number: e-book

ISBN: 9781118288337

Publication Date: 2013-02-11

Strategies for advocacy, fundraising, and engaging the community Social Change Anytime Everywhere was written for nonprofit staff who say themselves or are asked by others, Email communications, social media, and mobile are important, but how will they help our nonprofit and the issues we work on?

Social Media Nonprofit Guides & Tips

Nonprofit Tech for Good
Nonprofit Tech for Good (formally Nonprofit Tech 2.0) is a leading social and mobile media resource for nonprofit professionals. Created and managed by Heather Mansfield, Nonprofit Tech for Good focuses on providing valuable, easy-to-understand information, news, and resources related to nonprofit technology, online communications, and mobile and social fundraising.
Mashable | Non-Profits
Mashable covers the top social media news on topics like Facebook, YouTube, Gmail, Twitter, Amazon, Pinterest and More.
ReadWriteWeb | Non-Profits
ReadWrite is a popular weblog that provides Web Technology news, reviews and analysis, covering web apps, web technology trends, and social networking.
Beth Kanter's Blog
A place to capture and share ideas, experiment with and publish links about nonprofit technology, educational technology, adoption challenges, and information.
TechSoup
Connecting your nonprofit, charity, or public library with technology products, plus the free learning resources you need to make informed decisions about technology. Also on Twitter, Facebook, and Pinterest.
Playbook Guide: YouTube for Nonprofits
Guide to assist nonprofit organizations in using YouTube to connect with audiences.
A Strategic Guide to Social Media for Nonprofits

Nonprofit/Social Media Case Studies & Examples

Assessing Your Social Media Campaign

The top 13 KPIs for social media managers
A key performance indicator (KPI) is a measurable value that displays how effectively a company is achieving critical business objectives. This resource walks you through the process.
The 5 Easy Steps To Measure Your Social Media Campaigns
Tips for Nonprofits on Measuring Social Media Metrics that Matter
Which Social Media Metrics Should Nonprofits Keep Track Of?

Urban Affairs Librarian

Susie Skarl, Urban Affairs Librarian

Email Me

Contact:

UNLV Libraries
Lied Library
4505 S. Maryland Parkway
Box 457014
Las Vegas, NV 89154-7014
susie.skarl@unlv.edu

702-895-2141

Subjects: Communication Studies, Couple & Family Therapy, Criminal Justice, Crisis & Emergency Management, Government Information, Journalism & Media Studies, Public Administration, Social Work, Urban Studies

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